Thursday, 17 December 2009

Business Club Update

Quick update here on the Business Club.

Firstly, thank you to all of you who signed up for the ‘trial period’ on the Business Club – it has been great to see so many old and so many new names.

The first ‘Open Day’ (“book in a time to speak to me”) was a great success – I had the MDs of small, medium and large companies calling in. The main theme was how to drive more and better customers to the businesses although there were some rather more specific discussions. Also a healthy mix of IT, consulting, and manufacturing businesses – all based in the UK. Call Trish on 01225 851044 for further dates. Your feedback – most of your initial feedback has been very generous but we can always do with even more!

As a ‘proof of concept’ the pre-launch has been a great success. The December bulletin used a fair amount of ‘existing materials’ and this will not be quite so pronounced once the Club is fully launched and focusing more on members’ specific needs.

Next Steps – the Club will see more exclusive materials (how to’s, articles and video) and would like to introduce teleseminars for ‘members only’. A discussion forum is also being debated although the demand doesn’t seem so strong. Maybe a LinkedIn group would suffice.

We have had several expressions of interest from potential sponsors; while politely declined at this stage, no sponsorship will be considered if it might compromise editorial independence.

Next month, the topic is ‘Just How Good Are You?’. Featured materials will include The Directors’ Centre workbook, a Video ThoughtBubble and an Article of the Month on the subject. Also there will be Part Two of the "Beating The Credit Crunch" Webinar.

As well as all the other features (case studies, tips of the month, how to’s, etc), there will also be an audio interview and further Open Days for you to call and speak with us.

We are really excited about how the Club is developing. With full launch and a paying membership we will be able to start planning future events (both online and live/face-to-face).

Looking forward to your feedback.



PS You can still use the free trial (for the rest of the month) at by using the promo code dec09. Let your friends know.

PPS gremlin spotted when we tried to send this as an email via the Club's platform - apologies if you received the weirdly formatted email!! RC
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