APOLOGIES - earlier versions of this blog entry had a 'bad' link - all sorted - thanks to Debbie for telling me about this...
This month I will play the devil’s advocate (so please, no hate mail!). It’s time to spill the beans about what many MDs of growing businesses really think about the whole green thing.
So, hands up those of you who care about global warming! Read More of the Growing Business article The Colour Of Money - Fake Green
RELEVANT LINKS
Let's Talk... Green/Profit/Marketing/Exit events with Barclays and The Directors' Centre
Is Green The New Black? - (Start Your Business, November 2007)
Whitewash - Greenwash: who cares if your business is green? - It is easy to say you are green, but consumers are sceptical.
Is Green The New Black? - (Start Your Business, November 2007)
Whitewash - Greenwash: who cares if your business is green? - It is easy to say you are green, but consumers are sceptical.
1 comment:
Oh, here I was thinking you were going to talk about UK's dependency on that other 'fake' green' money: the US dollar.
Darn, wrong gain.
Karin H.
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