In the past I have talked a lot about Seth Godin and thought it was time to pull together some links about the man's work.
Godin always seems to be slightly ahead of the curve with his prolific output. He doesn't always get it right but what he does do is challenge people's assumptions about what is possible.
Love him or hate him... he always makes you think!
Here is a promo video for the Icarus Deception:
See also: Why is it better to be safe than sorry? (incl video)
How to get your ideas to spread:
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