“And here is the news for Pandas. No pandas were involved in an accident this morning…”The point - this news item is aimed at pandas... only pandas would be interested that no pandas were involved...
AND.. what about your website/blog/marketing activity - if you only talk about the specific interests of pandas/HR consultancy purchasers/web purchasers? In other words, do you only talk to people within the narrow definition of your product
eg HR consultancy buyers only want to know about HR issues... web service buyers only want to know about web services...?
Maybe you are missing a trick... By being so focused on customer needs/wants/hurts we sometimes miss other ways of relating to them. As often quoted, "Why should people buy from you if you are the same as the competition?". Put some personality, some passion, into your communication.
RELEVANT LINKS
Juice Digital - panda blog
10 comments:
Pandas are communists!
To say that Panda's are all communists is a gross generalisation.
It is, frustratingly, all black and white with them though!
SW
Has anybody twittered robert craven about the pandas?
Why should we?
TW
Because we can?...
SW
And because we should, he ought to know..
"Finally, it was revealed in a government survey published today that the Prime Minister is doing the work of two men - Laurel and Hardy."
It is surprising that the aforementioned Two Ronnies material is still as apt today.
First panda of 2009 born
Brilliant News the CCRCGP Chinese blog is reporting that the first panda of 2009 has been born at Chiang Mai Zoo, Thailand on May 27th.
Lets hope this is the start of another bumper year of panda cubs and we can beat last years total of 32 healthy pandas.
References
CCRCGP chinese blog
Earth Times
from www.pandanews.org/
Robert
OK, Robert won! I think he blew everyone out of the water..
SW
Has anybody twittered robert craven about the pandas?
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