Saturday, 6 December 2008

The Relevance of the MBA for Start-Ups and Anyone Else in a Recession!

BusinessZone recently published my article, MBA: The devil's work for those starting a business, an article that comments on the (ir-)relevance of the MBA for start-ups.

On reviewing the article you can see its relevance to any business in the current economic climate.

Some of the keys points and questions it asks are:

  1. Running a business is about action, it is not about theory.

  2. The market is brutally honest.

  3. Why should people bother to buy your product?

  4. Do not compete on price.

  5. The four main skills are: Vision, Passion, Determination, Communication/Delegation skills.

  6. Work ON your business not IN your business.

  7. Don't shy away from passion!

RELEVANT LINKSMBA: The devil's work for those starting a business - article from BusinessZone website
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