
If there’s a choice between being better or different then different wins every time – Ideally you should be different and better.
RELEVANT LINKS
Bright Marketing - the book
RELEVANT LINKS
Bright Marketing - the book
Bright Marketing workshops with Barclays
And even more ideally your leads, prospects and clients know exactly why you are different and better.
ReplyDeleteThat only happens when you're 'out there' - as an excellent blog post by a friend of mine (a different and better accountant!) can tell you:
http://bizrichard.com/blog/?p=76
neat
ReplyDelete